Advertise Your Business And You Have Eliminated More Than HALF Of Your Competition

GreatNews-1I love polls as they often tell an interesting story. Some preliminary analysis of a SOFI poll says that 55% of field service representatives polled say that they do not advertise or they say that advertising is a waste of money. That is GREAT NEWS for those field service representatives who advertise as it says that you have eliminated more than HALF of their competition. My own experience in the field services industry says that about 80% of field service representatives do not advertise … the 55% number seems very low. Many field service representative do nothing to promote their business and then they wonder why nothing happens. Your success in life depends upon the decisions you make. Companies spend over 400 billion each year on advertising in the United States. Your competition loves it when you do not advertise.

2 Comments

  1. True but how do you advertise? I am currently attached to 2 different companies with close to a non existent income. Who would you target your ads to? I do mostly drive by inspections and this is getting old. I have a degree in sales and marketing and am finishing off my degree in Occupational Safety and Health in October.

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